2019年,标志性的运动品牌阿迪达斯迎来了它的70周年纪念。而在2018年,这家拥有三条标志性条纹的世界著名公司在德国南部的赫尔佐根奥拉赫市开设了一座巨大而引人注目的新建筑,作为其公司总部的一部分,”体育世界”。阿迪达斯和COBE现在已经发布了这一壮观建筑的照片。

In 2019, the iconic sports brand Adidas had its 70th anniversary. And in 2018, the world-famous company with the three iconic stripes opened a huge and striking new building that forms part of its corporate headquarters, ‘World of Sports’, in the city of Herzogenaurach in southern Germany. The pictures of the spectacular building have now been released by Adidas and COBE.

所有的阿迪达斯都在一个屋檐下。这座名为HALFTIME的新建筑由COBE公司设计,总面积达15500平方米。除了供总部所有员工使用的食堂外,该建筑还包括会议室、会议中心和陈列室,公司高调的品牌大使可以在这里驻足观看最新的新设计、系列和创意。灵活和多功能的建筑设计使其有可能为不同的目的改造和修改建筑。

All of Adidas under one roof. The new building, named HALFTIME, was designed by COBE and totals 15,500 square meters. In addition to a canteen for all HQ employees, the building contains meeting rooms, a conference center and a showroom where the company’s high-profile brand ambassadors can stop by to see the latest new designs, collections, and ideas. The flexible and multi-functional architectural design makes it possible to transform and modify the building for varying purposes.

“为了适应HALFTIME包括的许多内部和公共功能,我们设计了一个多功能的建筑,将公司尽可能多的活动和功能集中在一个屋顶下。巨大的菱形屋顶像地毯一样覆盖了整个建筑,将员工、访客和品牌大使聚集在同一建筑内,从而实现了更多、更广泛的接触,”COBE的创始人、建筑师丹-斯图贝尔加德说。

“To accommodate the many internal and public functions that HALFTIME includes, we designed a versatile, multi-purpose building that brings as many of the company’s activities and functions as possible together under one roof. The huge rhomboid roof covers the entire building like a carpet, bringing staff, visitors and brand ambassadors together in the same building and thus enabling more and wider contacts,” says COBE’s founder, the architect Dan Stubbergaard.

沐浴在灯光下。8,650平方米的菱形屋顶结构由V形混凝土梁组成,并由玻璃覆盖。事实上,三分之一的屋顶由天窗组成,使日光充斥整个建筑。混凝土梁,每根长16米,重28吨,加起来总长度为3.2公里。

Bathed in light. The 8,650-square-meter rhomboid roof structure consists of V-shaped concrete beams and is covered in glass. In fact, a third of the roof consists of skylights, allowing daylight to flood the building throughout. The concrete beams, each 16 meters long and weighing 28 tons, add up to a total length of 3.2 kilometers.

通过使用天然材料、种植墙、大型落地窗、8米的天花板高度以及在整个建筑中种植树木和植物的温室,自然被邀请进来。这在整个总部创造了室内和室外的紧密联系,为阿迪达斯的员工和访客提供了最佳的工作环境和室内气候。该建筑还被定位为获得国际公认的LEED金级认证,该认证被授予世界上最具可持续性的建筑结构。

Nature is invited in with the use of natural materials, planted walls, large floor-to-ceiling windows, a ceiling height of 8 meters and conservatories with trees and plant beds throughout the building. This creates a strong connection between indoors and outdoors throughout the headquarters and offers Adidas staff and visitors an optimal work environment and indoor climate. The building is also positioned to receive the internationally acknowledged LEED gold certification, which is given to the world’s most sustainable built structures.

创意环境。通过HALFTIME,COBE设计了一个鼓舞人心的、充满活力的、不同寻常的工作环境,为员工、访客和品牌大使提供创造性的非正式会议场所和交流机会。例如,大楼里有12个工作室,每个工作室代表一个不同的运动场所,还有一个可以容纳1500人的大型活动大厅,被设计成一个带有老式墙面酒吧的健身房。COBE还与丹麦设计品牌HAY合作,为新建筑设计了一把椅子–HALFTIME椅。

Creative environment. With HALFTIME, COBE has designed an inspiring, dynamic and unusual work environment that offers creative and informal meeting places and networking opportunities for staff, visitors and brand ambassadors alike. For example, the building contains 12 workshop rooms, each representing a different sports venue, and a large event hall with room for 1,500 people, designed as a gym with old-school wall bars. COBE has also designed a chair for the new building, the HALFTIME Chair, in collaboration with the Danish design brand HAY.

“一项关键的任务是创造合适的氛围,以反映独特的阿迪达斯文化。我们做到了这一点,部分是通过将不同的需求与不同的运动相匹配,为大的想法和大的姿态以及淡淡的幽默感留出空间。除了被设计成体育馆的活动大厅外,你还可以在一个明亮的蓝色游泳池底部、更衣室或阿迪达斯创始人阿迪-达斯勒的旧作坊中举行会议,并配有工具,”丹-斯图贝尔加德说。

“A key task was to create the right atmosphere to reflect the unique Adidas culture. We did this, in part, by matching the different needs with different sports, making room for big ideas and large gestures as well as a touch of humor. In addition to the event hall, which is designed as a gym, you can hold meetings at the bottom of a bright blue swimming pool, in a locker room or in the Adidas founder Adi Dasler’s old workshop, complete with tools,” says Dan Stubbergaard.

Architects: Cobe
Area: 15500 m²
Year: 2019
Photographs: Rasmus Hjortshøj – COAST
Manufacturers: Guardian Glass, HAY, Strähle Raum-Systeme, Zumtobel, Max Bögl
Interior Design: COBE
Client:Adidas Pension Trust
Competition Team:CLMAP, Knippers Helbig, Transsolar, COBE Berlin, COBE
Design And Execution Team:ARGE COBE & CLMAP, Knippers Helbig, Fact, Bartenbach, Soda, PMI, HMP
Wayfinding And Signage:COBE & EIGA
The Halftime Chair:COBE and HAY
City:Herzogenaurach
Country:Germany