IDT-BRANDS DISTRIBUTION是一家位于都灵的公司，是化妆品和服装供应领域的领导者，专门从事新现实和数字初创企业的启动和孵化工作。该项目是整个街区总体重建的第一阶段，将成为都灵第一个致力于电子商务的数字中心。
IDT-BRANDS DISTRIBUTION, is a company based in Turin, that is a leader in the supply of cosmetics and clothing, both specialize in the launching and in the incubation of new realities and digital start-ups. The intervention is the first phase of the general redevelopment of the entire block that will become the first Digital Hub dedicated to e-commerce in Turin.
该项目的主要目的之一是设计更舒适的家庭工作空间，采用共享、生态友好和可持续性的选择。
One of the main aims of the project is to design more comfortable and domestic work spaces, adopting choices of sharing, eco-friendliness, and sustainability.
工作空间本身并不是设计方法的出发点，事实上，公共和会议区域才是这个概念的真正核心。在这个项目中，连接性空间比工作区本身更重要。只有在经过一段愉快的长廊，穿越内部和外部空间，与同事会面和交谈之后，你才能丰富你的办公桌。
The workspace itself hasn’t been the starting point of the designing approach, in fact, the common and the meeting areas are the real core of the concept. It’s a project where is more important the connective space than the working area itself. You can rich your desk, only after a pleasant promenade, crossing the interior and the exterior spaces, meeting and talking with colleagues.
甚至在后大流行时期，生态价值和人们在共享空间中的福祉，已经成为那些不愿意变成远程工作的办公室的基本元素。
Even more in the post-pandemic period, the ecological values and the well-being of people in a sharing space, have become the essential element for the office who prefer to not turn into remote working.
该项目计划是通过划分不同的操作区域和不同的工作团队来设计的：行政区域、创意人区域、媒体和摄影区域、采购和管理区域。
The project plan has been designed by dividing the different operational areas and the different work teams: the administration area, the creatives one, the media and photography one, the purchasing and the management one.
接待区非常宽阔，保持了非凡的原有结构的肋骨；光线从四面八方、不同高度和不同角度进入。建筑的工业和工匠方面，这是一个必须保持的珍贵和特征的方面。
The reception area is very wide and maintains the ribs of the extraordinary pre-existing structure; the light enters from all sides, from different heights and different angles. The industrial and the artisan aspect of the building it’s a precious and characterizing aspect that has to be maintained.
空间的隔断是由桦木和玻璃制成的面板，使视觉想象力更接近斯堪的纳维亚的室内环境，客户对这个地理区域有（部分）起源和污染。使用玻璃和木材已经设计了一个量身定做的模块元素，具有中性色彩，只与墙壁的绿色薄荷相结合。
The partition of the spaces is made by panels in birch wood and glass, to bring the visual imagination closer to Scandinavian interiors, a geographical area for which the client has (in part) origin and contamination. Using glass and wood has been designed a tailor-made modular element, with a neutral color, that is only combined with the green mint of the walls.
办公桌也是定制的，有可能创造各种组合和形状。接待台是一个独特的作品。它是从地下室开始设计的，由钢管制成，就像在混凝土脚手架上一样；家具的节奏是由办公桌的双倍高度赋予的，但也由集成盆中的大植物赋予的。
该项目以植被为主导，在不同的内部和外部布局中进行构思，创造了一个灵活和舒适的工作空间。
The desks are also customized, and it’s possible to create various compositions and shapes. The reception desk it’s a unique piece. It has been designed starting from the basement, made of steel tubular disposed of as in the concrete scaffold; the rhythm of the furniture is given by the double height of the desk, but also by the big plant in the integrated pot.
The project is dominated by vegetation, that is conceived in various internal and external dispositions, creating a flexible and comfortable workspace.
Architects: Balance Architettura [BLA]
Area : 3200 m²
Year : 2021
Photographs :Beppe Giardino
Manufacturers : BTicino, Novalux, SLV, Sklum
Lead Architects : Alberto Lessan, Jacopo Bracco, Giorgio Salza
Intern : Alp Arda, Vittorio Domanda, Ottavia Mangiafridda
Interior Furniture : Lab 10100
City : Turin
Country : Italy