作为全球奢侈品集团,开云集团管理着一系列著名的时装、皮革制品、珠宝和钟表品牌的发展。Gucci、Saint Laurent、Bottega Veneta、Balenciaga、Alexander McQueen、Brioni、Boucheron、Pomellato、DoDo、Qeelin、Ulysse Nardin、Girard-Perregaux,以及Kering Eyewear。通过将创意置于其战略的核心位置,开云集团使其旗下公司在创意表达方面设定新的极限,同时以可持续和负责任的方式打造未来的奢侈品。

The global Luxury group, Kering manages the development of a series of renowned Houses in Fashion, Leather Goods, Jewelry, and Watches: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, DoDo, Qeelin, Ulysse Nardin, Girard-Perregaux, as well as Kering Eyewear. By placing creativity at the heart of its strategy, Kering enables its Houses to set new limits in terms of their creative expression while crafting tomorrow’s Luxury sustainably and responsibly.

fr-ee Fernando Romero Enterprise负责该项目;这是一家全球建筑和工业设计公司,由Fernando Romero创立,他致力于将历史、社会、经济和环境背景转化为当代城市目的地,对城市和社区产生了积极影响。

fr•ee Fernando Romero Enterprise was in charge of the project; a global architecture and industrial design firm founded by Fernando Romero, whose commitment to translating historic, social, economic, and environmental contexts into contemporary urban destinations has generated a positive impact in cities and communities.

我们的目标是创造一个充满活力和平静的空间,同时确保员工的舒适、安全和健康。考虑到热、光和声学的舒适性,该建筑欢迎自然采光,说明Kering致力于创造更健康的工作环境。该建筑有两层,以一个雕塑般的螺旋形楼梯为中心,作为一个焦点元素,从办公室的任何地方都可以看到。办公室的内部隔断在四角由透明和弯曲的玻璃构成,这与中性的内部环境形成了大胆、动态的对比。办公室选择的材料包括木材、混凝土和玻璃,色调以柔和自然的方式为主:黑色、白色、灰色和米色。办公室的极简主义和单色风格欢迎员工和访客进入一个动态的开放空间。

The goal was to create a dynamic and calm space while ensuring the comfort, safety, and wellness of employees. Taking into consideration the thermal, light, and acoustic comfort, the building welcomes natural lighting throughout, illustrating Kering’s commitment to a healthier work environment. The building hosts two levels and is anchored by a sculptural helicoidal staircase, which serves as a focal element that can be seen from anywhere from the office. Interior partitions of the offices are constructed of transparent and curved glass at their corners, which creates a bold, dynamic contrast to the neutral interior. The materials chosen for the office include wood, concrete, and glass, and the color palette is based on a soft and natural approach: black, white, grey, and beige. The minimalist and monochromatic style of the office welcomes employees and visitors to a dynamic and open space.

这个概念是与Kering Americas的总监Laurent Claquin携手设计的,他对纯材料的极简主义和清醒的看法始终是设计的重点。Kering团队希望有一个能让他们的员工安心工作的空间,有大量的光线,但也能提供隐私的时刻。主要目标是通过考虑热、光和声的舒适度,为在办公室工作的员工实现最大的舒适度。
“我们的任务是创造一个能够捕捉到Kering品牌所特有的奢华和独特的本质的场所,我们通过开发一个永恒的、优雅的和可持续的建筑方案来实现这一目标。建筑师Fernando Romero
设计中使用的许多材料都来自墨西哥:”Recinto “石材,这是一种来自墨西哥城附近地区的火山石;墙壁上的 “Chukum “饰面;”Chukum “来自一种可以在尤卡坦发现的树皮,这种技术起源于玛雅文化。

The concept was designed hand in hand with the Director of Kering Americas Laurent Claquin, whose minimalist and sober vision of pure materials was always the focus of the design. The Kering team sought to have a space where their employees could work at ease, with lots of light but also offering moments of privacy. The main goal was to achieve maximum comfort for the staff working at the offices by taking into consideration the thermal, light, and acoustic comfort.
“Our brief was to create a site that captures the essence of luxury and exclusivity that characterize Kering’s brands, and we did so by developing a timeless, elegant and sustainable architectural proposal.” Architect Fernando Romero
Many of the materials used in the design are from Mexico: ‘Recinto’ stone, which is a volcanic stone coming from an area near Mexico City; ‘Chukum’ finish on the walls; the ‘chukum’ comes from the bark of a tree that can be found in Yucatan, and this technique originated in Mayan culture.

此外,大部分的装饰,如家具作品都是由墨西哥工匠和设计师创造的,如Mola、Fraga、La Metropolitana和Veta等。

In addition, the majority of the décor, such as the furniture pieces were created by Mexican artisans and designers such as Mola, Fraga, La Metropolitana, and Veta, among others.

由于可持续发展是Kering的核心任务,办公室的设计是为了获得LEED(能源与环境设计领导力)金级认证,这是一个在全球范围内使用的绿色建筑认证计划。空气再循环、饰面、粘合剂和密封剂、室内隔音、通风系统、外部视野和照明规范是项目中考虑的一些方面,以便能够获得该认证。

With sustainability at the heart of Kering’s mission, the offices were designed for a LEED (Leadership in Energy and Environmental Design) Gold certification, a green building certification program used worldwide. Air recirculation, finishes, adhesives and sealants, indoor acoustic insulation, ventilation systems, views to the exterior, and lighting codes are some of the aspects that were considered in the project to be able to get the certification.

在今年的Corporate Knights全球100指数中,Kering在2020年期间的可持续发展表现在服装和配件零售类别中排名第一,也是唯一入围的奢侈品集团。该集团还在所有行业的100家领先公司中排名第七。在取得这一成绩之后,BoF发布了可持续发展指数,将Kering排在第一位,并将集团评为最具可持续性的时尚公司。

In this year’s Corporate Knights Global 100 Index, Kering placed first in the Clothing and Accessory Retail category for its sustainability performance during 2020 and was the only luxury group in the ranking. The Group also placed seventh among the leading 100 companies across all industries. This achievement was followed by the release of BoF’s Sustainability Index, which placed Kering first and named the Group the Most Sustainable Fashion Company.

最终的产品是一个非常优雅、清醒和精致的项目,中性的色彩和简单的线条与LEED黄金认证一起使其与开云集团的政策完美契合。”奢侈品和可持续发展是一体的”。

The final product is a very elegant, sober, and sophisticated project, with neutral colors and the simplicity of the lines alongside its LEED Gold certification makes a perfect fit with Kering’s policy: “Luxury and sustainability are one and the same”.

Architects: FR-EE / Fernando Romero Enterprise
Area : 740 m²
Year : 2020
Photographs :Camila Cossio
Manufacturers : Design Within Reach, Herman Miller, SketchUp, AutoCAD, BLUDOT, BO CONCEPT, Breuer Studio, Comex, Corev, David Pompa, Domus Design, Fraga, Home Depot, La Metropolitana, Mola MX, Panel Rey, RS Barcelona × A.P.O., Studio Roca, Tekno-Step, Trouvé 1st, +2
Lead Architect : Fernando Romero
Design Team : Fernando Romero, Mauricio Ceballos, Liliana Viveros, Fernando Talamantes, Armando Montiel, César López, José María Padilla
Client : Kering
Collaborator : Monserrat Padilla
City : Ciudad de México
Country : Mexico