一座具有民族浪漫主义风格的四层联排别墅被改造成了世界领先的护发品牌之一Maria Nila的新总部和美容院。这座650平方米的建筑位于斯德哥尔摩的中心地带,有30多个房间,5个浴室,同时容纳了玛利亚-尼拉的公共和私人空间。在ASKA,我们遵循公司的主要理念来处理这个项目:在我们处理的每个地点、空间和品牌中,定义和突出基本和独特的品质,即瑞典语中的 “灰”(aska)。

A four-storey townhouse in the style of National Romanticism was transformed into the new head office and salon of one of the worlds leading haircare brands Maria Nila. The 650-square-metre building located in the central part of Stockholm, has over 30 rooms, five bathrooms and houses both Maria Nilas’s public and private spaces. At ASKA we approached the project by following our company’s main philosophy: to define and highlight the essential and unique qualities, the ash – in Swedish ”aska”, in each site, space and brand that we address.

当你进入建筑时,你会立即步入玛丽亚-尼拉的魔幻世界,在这个入口处,你会被一个独特的艺术装置所欢迎,这个装置是由形状切割的有机玻璃盘制成的,就像从天花板上滴下来的洗发水。其目的是将参观者的注意力直接引向公司的核心–他们的产品。

When entering the building you immediately step right into the magic world of Maria Nila, an entrance where you are welcomed by a unique art installation made out of form- cut plexiglass discs, resembling shampoo that comes dripping down from the ceiling. The purpose being to draw the visitors attention straight to the core of the company – their product.

为整个建筑的不同空间所选择的颜色方案是指玛丽亚-尼拉的不同护发系列。作为品牌主要特征之一的粉色与俏皮、柔和的建筑语言相结合,构成了该建筑的DNA。

The color scheme chosen for the different spaces through out the building refer to the different haircare lines of Maria Nila. The pastel colors that are one of the main identities of the brand combined with the playful and soft architectural language make up the DNA of the building.

内部装修的关键设计元素之一是展示Maria Nila产品的波浪形货架。这些有机形状的灵感来自于大自然中的元素,如森林、海洋、珊瑚礁和洞穴。所有这些都体现了该公司本身的绿色和自然友好的做法。

One of the key design elements of the interiors are the undulating shelves that expose Maria Nila’s products. The organic shapes were inspired by elements found in nature such as the forest, ocean, coral reefs and caves. All referring back to the green and nature-friendly approach of the company itself.

虽然每个房间都有一个独特的外观,但所有的设计都是为了在现有的建筑和新的、现代的室内细节层之间创造一个连贯的关系。通过选择浅绿色的墙漆,我们能够突出原有的棋盘式大理石地板,而其中一个休息室的镜子将桃红色的产品架与旧烟囱交织在一起。当离开时,有机玻璃装置以一种微妙的方式在视觉上框住了旧的木制入口门。

Though each room has a unique look, all were designed to create a coherent relationship between the existing architecture and the new, modern layer of interior details. By choosing a light green wall paint, we were able to highlight the original chequered marble floor while the mirror in one of the lounges weaves together the peach product shelf with the old chimney. When exiting, the plexiglass installation visually frames the old wooden entrance door in a subtle way.

即使在最小的细节中,创意和创新也很重要。因此,许多家具和艺术品是专门为新总部设计的。我们希望引入由年轻的、最新的创造者制作的物品。其中一些合作涉及家具设计师Gustaf Westman、LED艺术家Josefin Eklund和艺术家My Zachrisson。

It was important for creativity and innovation to be present even in the smallest of details. A lot of the furniture and art pieces were therefore designed specifically for the new head office. We wanted to bring in objects made by young, up-to-date creators. Some of the collaborations involve furniture designer Gustaf Westman, LED artist Josefin Eklund and artist My Zachrisson.

Architects: ASKA
Area: 650 m²
Year: 2021
Photographs: Mikael Lundblad
Manufacturers: EQUIPE CERAMICS, Big Image Systems, Gustaf Westman Objects, Josefin Eklund, Kvadrat, Luxaflex, Ogeborg, Smile Plastics
Lead Architects: Madeleine Klingspor, Polina Sandström
City:Stockholm
Country:Sweden