Pizzicarola是一家新的杂货店，于2022年初在罗马的蒙特维德区开业。该店是为了应对后大流行时代与购买和体验食物有关的不断变化的需求，打算重新定义一个综合类型，扩大顾客、空间和产品之间社会和象征性互动的可能性。
Pizzicarola is a new grocery store that opened at the beginning of 2022 in the Monteverde district of Rome. Created to respond to the changing needs related to the purchase and experience of food in the post-pandemic reality, the store intends to redefine a consolidated typology, expanding the possibilities of social and symbolic interaction between customers, space, and products.
该商业空间通过两个大窗户向街道开放，并以金属网格为框架。金属网格板继续向内延伸，并定义了空间的周边，完全覆盖了它。金属网格成为墙面包层、一件家具、一盏吊灯，赋予空间独特的个性，并构建了模块化展示系统的基础设施，该系统沿着墙面发展，完全释放了商店的内部空间。
The commercial space opens to the street through two large windows, framed within a metal grid. The metal grid panels continue inside and define the perimeter of the space, completely covering it. The metal grid becomes a wall cladding, a piece of furniture, a chandelier, giving the space its distinctive character and building the infrastructure of the modular display system that develops along the walls, completely freeing the interior space of the store.
在空间的中心是一张300×70厘米的折叠金属板长桌，两边是四个移动长凳。在白天，这些元素被用作展示水果和蔬菜的柜台，而到了晚上，一旦销售时间结束，家具从货物中解放出来，它们又恢复了作为座位和社交桌的功能，并被用于开胃酒、品酒或课程。
At the center of the space is a long 300x70cm folded sheet metal table, flanked by four mobile benches. During the day these elements are used as counters for the display of fruit and vegetables, while in the evening, once the sales hours are over and the furniture is freed from the goods, they regain their function as seats and social tables and are used for aperitifs, tastings or courses.
工业材料的广泛使用，如不锈钢、格栅、彩色PVC窗帘，是对食品生产的技术世界的参考和致敬，而不是对传统消费场所的既定美学。另一方面，与街道的紧密联系、冰箱展示柜上方的倾斜金属 “帘子”、移动的桌子等元素都让人想起市场的概念。因此，该项目在模棱两可和 “双重功能 “的元素上下功夫，如覆盖/展示系统或桌子/柜台，这符合空间功能和使用模式的混合。
The widespread use of industrial materials such as stainless steel, gratings, colored PVC curtains is a reference and homage to the technical world of food production, rather than to the established aesthetics of conventional places of consumption. On the other hand, the strong connection with the street, the inclined metal “curtain” above the refrigerator display case, the mobile tables are elements that recall the idea of the market. The project, therefore, works on ambiguous and “double-functioning” elements such as the covering/display system or the table/counter, which correspond to the hybridization of the functions and modes of using the space.
Architects: Supervoid
Area : 65 m²
Year : 2022
Photographs :gerdastudio Giorgio De Vecchi
Manufacturers : Celenit, Metal Servizi
Lead Architects : Benjamin Gallegos Gabilondo, Marco Provinciali, Livia Mazzochetti
City : Roma
Country : Italy