新的Puma House Tokyo的室内设计，位于城市的青山设计区。Puma House Tokyo首次将品牌的新闻发布室和活动空间整合到一个空间中。Puma House Tokyo是一个多功能空间，可用于展览，活动，配件，产品发布和其他媒体活动。它也可用于出租。
对于我们的设计，我们放置了“楼梯”，围绕着空间周围的现有特征，如藤蔓。但这些楼梯不适合人们攀登。相反，它们可以作为PUMA运动鞋的展示架，也可以作为一个组合元素，为空间赋予特殊的个性。
The interior design for the new Puma House Tokyo, located in the city’s Aoyama design district. Puma House Tokyo combines the brand’s press room and event space into one space for the first time. Puma House Tokyo is a multipurpose space that can be used for exhibitions, events, fittings, product launches and other media events. it is also available for rentals.
For our design, we placed ‘staircases’ that climb around the existing features around the space like vines. But these staircases are not for people to climb. Rather, they function as display stands for PUMA’s sneakers and as a compositional element that gives the space a special character.
由此产生的效果提醒我们，我们每天上下楼梯锻炼身体，并与体育场楼梯和领奖台有视觉联系，以引入PUMA与体育的重要关系。楼梯为室内带来运动感，使三维产品展示充分利用其空间，让游客体验PUMA的世界观。
The resulting effect is a strong reminder that we exercise our bodies daily going up and down stairs, and has a visual connection with stadium stairs and podiums too, to bring in PUMA’s important relationship with sports. The stairs bring a sense of movement to the interior, enabling a three-dimensional product display that fully uses its space and allows visitors to experience PUMA’s worldview.
Architects: Nendo
Location: Tokyo, Japan
Category: Showroom
Construction: Loop Planning Studio
Project Year: 2011
Photographs: Daici Ano