Spacemen为Braun Buffel设计了最新的旗舰店，这是名为 “Urban Bloom “的一系列概念性空间中的第一个。其设计理念介于画廊和实验室之间，要求有一个具有视觉冲击力的概念，以吸引人们进入商店，其目的是尝试将人类兴趣置于设计意图之上。
Spacemen has designed the latest flagship for Braun Buffel, the first in a series of conceptual spaces entitled ‘Urban Bloom’. Conceived somewhere between a gallery and a laboratory, the brief called for a concept with the visual impact to draw people into the store with the intention to experiment with human interest taking precedence over design intention.
摒弃传统的奢侈品概念，采用最大限度的极简主义方法，空间的核心是对一棵活树的抽象诠释，它从地板一直长到天花板，就像一个在科幻实验室中生长的实验。覆盖着青苔的装置的有机轮廓与商店的开放式布局形成了平静的对比，旨在将建筑与雕塑融为一体，赋予空间独特的身份。
Eschewing the traditional concept of luxury in favor of a maximal minimalism approach, the centerpiece of the space is an abstract interpretation of a living tree sprouting from the floor through to the ceiling, like an experiment growing in a sci-fi lab. The moss-covered installation’s organic silhouette creates a calming contrast with the open plan layout of the store that aims to merge architecture with sculpture, giving a unique identity to the space.
在整个空间使用的淡色石膏墙的基础上，由玛瑙墙和柜台组成的贵重石块占据了中心位置，吸引了人们对展示的关注，使产品在购物者面前脱颖而出。
Against a base of pale plaster walls which is used throughout the space, a composition of precious stones with onyx walls and counters takes center stage drawing focus to the displays and allowing the products to stand out to shoppers.
一对匹配的绿玉大理石包覆的柜台和玻璃橱窗在商店的前面展示小型皮革制品。它的自然绿色纹理提供了一个与其他亲水主题空间的视觉联系。再往里走，橙色的玛瑙展示柜台为商店增添了有力的点缀。
A pair of matching green jade marble-clad counters with glass vitrines display small leather goods at the front of the store. Its natural green grains provide a visual connection with the rest of the biophilic-themed space. Further in, orange onyx display counters add punchy accents to the store.
宁静的绿色玛瑙特色墙位于商店的尽头，伴随着一个完全由透明玻璃制成的展示柜台。两件定制的家具被设计用于顾客的等候区；一个由同样的绿色缟玛瑙制成的弧形长椅和一个橡木扶手椅。通过艺术性和自然性，优雅和未来主义的美学重新定义了该品牌未来的店内零售环境，使之成为一种身临其境、引人入胜的体验。
The serene green onyx feature wall which sits at the end of the store is accompanied by a display counter constructed entirely out of clear glass. Two bespoke pieces of furniture were designed for the waiting area for customers; a long curved bench fabricated out of the same green onyx and an oak armchair. Through artistry and nature, the elegant and futuristic aesthetic redefines the future of the brand’s in-store retail environment into an immersive, engaging, and compelling experience.
Architects: Spacemen
Area : 180 m²
Year : 2022
Photographs :David Yeow Photography
Manufacturers : Feruni Ceramiche, Levo Art Stone, Levo Design & Construction, Marble Emporium, Ohsum Mossum, Suzuka Group Wall Finishings, Vasari Malaysia
Lead Architect : Edward Tan
Design Team : Edward Chan, Raymond Tang, Phyllis Zhang, Kuma Ni, Alvin Zhou
City : Putrajaya
Country : Malaysia