流入外国空间不可避免地激起吸引和兴奋的欲望。这可能是类似于好奇心的东西。 就像写作的开始或电影中的第一个场景,空间可能有吸引力,敏锐地吸引人们的注意力,并从它的第一印象中激起他们的感官。

Inflow into foreign space inevitably incites desires for attraction and excitement. It may be something similar to curiosity. Just like the beginning of writing or the first scene in a film, space may have the attraction that keenly draws people’s attention and stirs their senses from its first impression.

XYZ方程式的外墙的节奏感和活力据说来自于 “透视 “的概念。由于产品形象和空间氛围之间的联系不容忽视,XYZ配方–其代表形象是水分产品–被设计为 “渗透 “的故事性。 外墙用冲孔板激发了引人注目的兴趣,说明了 “渗透 “的一系列过程,以及它吸收自然光的功能。

Rhythmical and vitality of the XYZ Formula’s facade are said to come from the concept of ‘See-through’. As the connection between the product image and spatial atmosphere cannot be ignored, XYZ Formula – the representing image of which is moisture products – was designed with the storytelling of ‘Permeate’. The facade, inciting the compelling interest using punching plates, has illustrated a series of processes of ‘Permeate’ along with its function of absorbing natural light.

此外,值得特别注意的设计是紫色和橙色的梯度线性连接,相关的颜色被透明地装饰在空间的每个角落,与品牌的目标形成了一个辉煌的联系。XYZ方程式的空间是以紫色到橙色的渐变来表现的,目的是为了突出节奏感、活力和华丽的空间氛围。这具有重要和充分的意义,因为空间视觉化的不同图像和故事来自于颜色的昏暗边界。

Besides, design worth special note is gradation of purple and orange connected linearly and related colors being transparently adorned in each corner of space, causing a brilliant linkage with the goal of the brand. Space of XYZ Formula has been represented based on the gradation of its colors ranging from purple to orange in a bid to highlight rhythmical, vitality and gorgeous spatial atmosphere. This has significant and sufficient implications as space visualizing diverse images and stories coming from dimmed border of colors.

Architects: WGNB
Area : 3500 m²
Year : 2017
Photographs :Yongjoon Choi
Manufacturers : Taeyang, goodsera, sangwon
Lead Architects : Jonghwan Baek, Sungchil Park
Collaborators : Jonghyun Shin, Dahye Jung, Sang-gye Jung
City : Seoul
Country : South Korea