面包一直都不仅仅是面团。那么为什么不庆祝它的销售和生产呢?这个项目没有遵循传统的面包店美学概念,而是专注于对其基本成分的诚实强调:空间和烘焙产品。位于雅典市中心的主要商业街道之外,最初的空间提供了一个不同寻常的升高和凹陷的露台空间。

Bread has always been more than just dough. So why not celebrate its sale and production? Instead of following traditional concepts of bakery aesthetics, this project focused on an honest emphasis on its essential ingredients: space and baked goods. Situated slightly off the main commercial streets of central Athens, the initial space offered an unusually elevated and recessed terrace space.

因此,KORA的店面和面包店代表了一种生产和展示烘焙产品的舞台。这些商品的展示和其伴随的生产过程被设想为一个透明的景象。烘焙的过程和商品的展示是通过一堵大的旋转金属架墙来感知的。开放的、半开放的和封闭的立面元素的变化方案,不仅使人们可以看到不同类型的产品,而且可以看到生产空间本身。

The KORA storefront and bakery thus represent a kind of stage for the production and display of baked goods. The presentation of these goods and their accompanying production processes are conceived as a transparent spectacle. The process of baking and the presentation of goods are perceived through a large wall of rotating metal shelves. Changing scenarios of open, semi-open, and closed facade elements allow not only for views of different types of products but also into the production space itself.

内部和外部之间的门槛被一个互动的穿孔金属墙所连接。一面动感的墙,可以作为一个百叶窗,一个光圈,或一个展示面。金属墙由50个独立的托盘组成,这些托盘围绕中心轴线独立旋转到不同的位置。当垂直时,它们提供最小的透明度,同时允许通过金属的穿孔看到人影和光线。

The threshold between inside and outside is joined by an interactive perforated metal wall. A kinetic wall that can act as a shutter, an aperture, or a display surface. The metal wall is comprised of 50 individual trays that rotate independently around a central axis into different positions. When vertical they offer the least transparency while allowing for views of silhouettes and light coming through the perforation of the metal.

当水平时,它们提供了最大的透明度,作为一个功能性的展示表面,可以容纳大量的烘焙食品。最后,45度角允许对背景进行部分观察,以及为顾客的视线提供理想的产品展示。通过增加和销售不同的商品,动感墙的外貌因此总是在变化。它同时作为一个百叶窗,朝向外部的边界,烘烤奇观的窗口,以及一个展示烘烤产品和不同场景的机制。

When horizontal they provide the maximum transparency by acting as a functional surface for display, ready to accommodate a great variety of baked goods. Finally, the 45-degree angle allows for partial views of the background as well as an ideal product display for the visibility of customers. Through the addition and sale of different goods, the kinetic wall is thus always changing in its outer appearance. It simultaneously acts as a shutter, boundary towards the outside, aperture to the spectacle of baking, and a mechanism for displaying baked products along with different scenarios.

除了创造一个功能性的景象,卫生和维护在材料和颜色的选择上也起到了关键作用。与可移动的厨房机械一起,下半部分的浅色、耐用和无孔的表面体现了一种大气的轻盈。因此,它们不仅象征着,而且从字面上看,是需要日常清洁和低维护的区域。相比之下,天花板上的所有元素和高于2米的卫生水平要求,都与机械和照明系统有关。

Apart from creating a functional spectacle, hygiene and maintenance played further key roles in the selection of materials and colors. Together with the moveable kitchen machinery, the light-colored, durable, and non-porous surfaces of the lower half embody a sort of atmospheric lightness. They thus not only symbolize but literally are areas that require daily cleaning and low maintenance. In contrast, all elements on the ceiling and above the required hygienic level of 2 meters, relate to mechanical and lighting systems.

由于空间的高架性质,这个第二立面从街道层面上特别明显。因此,这类设备典型的不连贯的工业特征通过应用单色的色调得到了掩饰,这也是对现有上部建筑的补充。天花板及其所有的细节因此变得不那么突出,同时通过机械和照明元素的完全暴露来增加访问和适应性。

Due to the elevated nature of the space, this second facade is especially visible from the street level. The typically incoherent industrial character of such devices was thus camouflaged through the application of a monochromatic color tone that also complements the existing upper building. The ceiling and all its details thereby become less prominent while increasing access and adaptability through the full exposure of mechanical and lighting elements.

内部功能元素的庆祝活动与外墙和周围永久变化的景象相得益彰。生产和消费面包(和糕点)变成了一种表演,从而使表演者和观众之间的界限变得模糊。

The celebration of functional elements on the inside compliments the perpetually changing spectacle in and around the façade. Producing and consuming bread (and pastries) turns into a performance, whereby the boundaries between performers and spectators are blurred.

Architects: en-route-architecture
Area : 200 m²
Year : 2020
Photographs :Mariana Bisti
Manufacturers : AutoDesk, Ceramica Vogue, McNeel
Lead Architects : Katerina Kourkoula, Hannes Livers Gutberlet
Mechanical Engineering : ConAP EE
Electrical Engineering : ISpecs
Lighting : Petridis Lighting, LUUN
Contractor : GRADE engineering
Design Team : Aleyna Gültekin, Gabriela Marco, Filippos Perrakis Kollias, Joelle Stephan
Metal Fabrication : Xionas Metallic Constructions
Glass Facade : Patsis Glass
Flooring : RTiles, Evomat
City : Athens
Country : Greece