资生堂在新加坡的新办公中心是资生堂亚太区（SAPAC）、资生堂新加坡（SS）和资生堂旅游零售（STR）的所在地，它预示着世界上最古老、最成功的美容品牌之一的发展将翻开新的一页。作为企业转型的一部分，资生堂正在将权力和责任转移到世界各地的区域基地–HASSELL被选中为他们在新加坡的新家制定工作场所设计战略和室内设计。

Shiseido’s new office hub in Singapore, which is home to Shiseido Asia Pacific (SAPAC), Shiseido Singapore (SS) and Shiseido Travel Retail (STR), heralds a new chapter in the development of one of the world’s oldest and most successful beauty brands. As part of a corporate transformation, Shiseido is shifting authority and responsibility to their regional bases around the world – and HASSELL was tapped to develop the workplace design strategy and interior design for their new home in Singapore.

为员工提供一个温馨平静的避难所
受资生堂DNA的启发，我们的工作场所设计干净、简约，并带有现代气息。日本文化的核心价值–表里如一–待客的艺术–体现在工作场所的设计中。我们通过基准线、框架和散射光，以及巧妙地平衡简约与复杂层次的材料，创造了一个平静的避难所。开放式的前厅中掺杂着红色和白色–公司的标志性颜色–而其他空间则采用了受资生堂化妆品调色板启发的更温暖的颜色方案。接待区还采用了对传统日本元素的现代诠释–藤编地毯边缘用编织布代表传统的榻榻米，而木地板上的篮子编织图案是对传统图案的重新诠释。

A welcoming sanctuary of calm for staff
Inspired by Shiseido’s DNA, our workplace design is clean and minimalist, with a modern twist. A core value of Japanese culture, omotenashi – the art of hospitality – is reflected in the workplace design. We created a calm sanctuary through datum lines, frames and diffused light as well as materials that subtly balance simplicity with layers of complexity. The open, front of house is peppered with red and white – the company’s iconic colours – while other spaces have warmer colour schemes inspired by Shiseido’s cosmetic palettes. The reception area also features modern interpretations of traditional Japanese elements – rattan finish carpets edged with woven fabric to represent traditional tatami mats, while the basketweave pattern in the timber flooring is a traditional pattern reinterpreted.

支持 “一个资生堂 “的思维方式
我们与该公司密切合作，创造了一个能够激发创造力和协作的环境，并赋予其员工权力，代表其传统和品牌价值。创新的设施使公司能够培养人才并支持 “一个资生堂 “的思想。

Supporting a ‘One Shiseido’ mindset
We worked closely with the company to create an environment that inspires creativity and collaboration and empowers their people, representing its heritage and brand values. Innovative facilities allow the company to nurture talent and support a ‘One Shiseido’ mindset.

培养未来的领导者
新的工作场所有三个专门的设施–亚洲学习中心、亚太创新中心和生活品质美容中心。亚洲学习中心是资生堂在亚洲的卓越学习中心，体现了公司对员工培训和发展的持续关注。我们对其设计的概念是 “成长之家”–资生堂的学习花园。该活力中心由各种开放和封闭的学习和会议区域组成，并配有可重新安排的家具，包括图书馆、灵活的活动露天剧场和盆景花园。各种 “花园 “区域的地形参考了自然轮廓和景观特征。受资生堂化妆品调色板的启发，强烈的色彩创造了活力和能量感，有助于实现创造性、协作性和反思性学习。

Grooming the leaders of the future
The new workplace houses three dedicated facilities – the Asia Learning Center, the Asia Pacific Innovation Center and the Life Quality Beauty Center. The Asia Learning Center is Shiseido’s Center of Excellence for learning in Asia, reflecting the company’s ongoing focus on training and developing its staff. Our concept for its design was the ‘house of growth’ – a learning garden for Shiseido. Comprising a variety of open and enclosed learning and meeting areas with rearrangeable furniture, the energetic Center includes a library, flexible event amphitheater and bonsai garden. The topography of the various ‘garden’ areas references natural contours and landscape features. Pops of strong color inspired by the Shiseido cosmetics palette create vibrancy and a sense of energy, helping to enable creative, collaborative and reflective learning.

艺术与科学的融合
亚太创新中心推动开源创新，进行消费者研究和产品及包装研究–而我们对其设计的要求是将艺术与科学融合。我们通过将最先进的技术与工艺感结合在一起来做到这一点–结果是一个平静的协作中心，资生堂的研究人员可以在这里构思和完善专门为该地区定制的产品，并通过单向镜谨慎地观察消费者如何与他们互动。

A fusion of art and science
The Asia Pacific Innovation Center drives open source innovation, conducting consumer research and product and packaging research – and our brief for its design was fusing art with science. We did this by bringing together state of the art technology with a sense of craftsmanship – the result is a calm, collaborative Center where Shiseido’s researchers can ideate and perfect products tailored specifically for the region and discretely observe how consumers interact with them through a one-way mirror.

为私人咨询提供一个安全的空间
生命质量中心为受白癜风、痤疮、皮肤变色和癌症治疗的副作用等重大皮肤问题影响的消费者提供私人的专业化妆咨询。作为东南亚第一家生命质量中心，我们对该中心设计的指导思想是它是 “心灵的家”–一个专业、安全、舒适的治疗和护理场所，同时拥有自然和可控的光线。封闭的咨询室给人的感觉是一个远离喧嚣的私人场所，主要采用木材饰面和深色舒适的橙色。作为一个敏感的工作场所，资生堂的新办公中心体现了公司的价值观，以支持其增长的愿望，坚定地展望未来。

Providing a safe space for private consultations
The Life Quality Center provides private, specialized makeup consultations for consumers impacted by significant skin concerns such as vitiligo, acne, skin discolorations and side effects of cancer treatment. The first Life Quality Center in South East Asia, our guiding concept for the design of the Center was it being ‘home of the heart’ – a professional, safe and comfortable place of healing and care with both natural and controllable light. Closed consultation rooms feel like a private place away from the hustle and bustle, employing mostly timber finishes and pops of dark, comforting orange. A sensitive workplace, Shiseido’s new office hub embodies the values of the company to support its growth aspirations, looking firmly ahead to the future.

Interior Designers: HASSELL
Area : 6000 m²
Year : 2018
Photographs :EK Yap
Manufacturers : Stylecraft, Woven Image, Kvadrat
Country：Singapore